Merch de Yu Gi Oh!

Shop Yu-Gi-Oh! Merch Online

Yu-Gi-Oh! is a phenomenon. The adventures of card duelist Yugi and his friends are among the most popular manga and anime series worldwide. However, the biggest contributor to its success is the namesake card game. With over 25 billion cards sold, Yu-Gi-Oh! is the best-selling trading card game in the world. Do you love Yu-Gi-Oh! as much as we do and are looking for the perfect shirts and accessories? You'll find official Yu-Gi-Oh! merch items here. A special highlight is the figures of the well-known characters that you can find in our shop.

The Secret to Yu-Gi-Oh!'s Success

Yu-Gi-Oh! is similar to One Piece, Dragonball, or Naruto in that it belongs to the Shōnen manga genre. The main story revolves around a student named Yugi who brings an ancient Pharaoh to life and thereafter shares a body with him. Yu-Gi-Oh! thrives on a high degree of fan identification, which is largely due to the strong popularity of the trading card game. The format is supported by a strong community that not only wants to watch but also wants to participate in the action. The first Yu-Gi-Oh! mangas, drawn by Kazuki Takahashi, appeared in 1996 in the famous Shōnen Jump magazine. Initially, the drawing style was very raw and not very child-friendly. That changed over the years. Yu-Gi-Oh! quickly developed into a very popular manga format. By 2004, 38 issues of the original series were produced. Subsequently, several sequel series were released, drawn by Akira Itō. All series were also adapted into anime series, causing a hype in the early 2000s on schoolyards. With well-crafted plots, extensive dramatic backstories, and deep narratives, Yu-Gi-Oh! set itself apart from the competition. Along with this, the trading card game was introduced, giving kids the chance to duel each other with cards. Initially just a part of the merchandising portfolio, the trading card game became a golden goose for Konami.