Cheap Monday are the uncrowned kings of the tight denim look! In 2004, their grinning skull logo hit the fashion scene for the first time in a local store in Stockholm and short after that it conquered the counters of the world! Not with marketing strategies, but with individual style and a great self-concept they made their way to the top and always stuck to their original idea: “to offer our customers pieces that compete with high-end brands both in attitude and fashion-level as well as in quality – always at an extremely good price”. Today Cheap Monday carries not only denim, but main collections including shoes, accessories, tops and many more.